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8Bitdo® Brings the Past to the Future at gamescom 2017!

Leader in Retro-Inspired Gaming Hardware Brings Controllers, Fight Sticks and Bluetooth® Speakers to the World's Largest Event for Computer and Video Games

Karlstad, Sweden – August 8th, 2017 – 8Bitdo®, leaders in retro-inspired video game hardware, announced today plans to unveil their latest range of innovate products at gamescom 2017 taking place in Cologne from August 22nd through August 26th.

Distributed throughout Europe by Game Outlet Europe (GOE Distribution), 8Bitdo has quickly established themselves as a major force in video game hardware thanks to their highly unique, multi-format controllers, based on game pads from the golden age of gaming. Marrying state of the art Bluetooth® technology with meticulously designed, high-quality products, 8Bitdo is building upon their recent success with a new range of products designed to appeal to retro and modern gamers alike.

Expected to begin shipping from September 2017, the new products being unveiled at gamescom 2017 include:

Now you’re playing with NES30 power! Based on the iconic NES colour scheme, so memorable to a generation of console fans, the NES30 Arcade Stick might evoke nostalgia, but is loaded with the cutting-edge technology needed for today’s software. Utilizing Bluetooth wireless technology, the NES30 is ideal for use with Nintendo® Switch™ but is fully compatible with a host of platforms including PC, Android® and Mac. High quality ball-top joystick and 30mm action buttons provide the real arcade experience, and no retro inspired controller would be complete without optional turbo button to make those arcade classics a little more manageable! Features rechargeable lithium-ion battery and an input switch to toggle between D-Pad and Thumbstick control.

8Bit style, first class sound, the TwinCube Stereo Speakers are the perfect accompaniment to any gaming platform. A powerful set of stereo speakers, the TwinCube Speakers come finished in a retro D-Pad design and blue and red colour scheme, perfectly matching the coloured Joy-Con™ controllers, found on Nintendo Switch.  Quickly and easily synching with each other and their host device, the TwinCube Speakers will pair with any Bluetooth audio device, delivering, crystal-clear audio for gaming, movies and music. Rechargeable lithium-ion batteries keep the audio rocking and optional AUX-in connection allows for compatibility with virtually any audio device.

The perfect fusion of retro familiarity and modern technology, the SFC30 Pro and SNES30 Pro are the ideal controllers for those who want it all! An homage to the Super Famicom™ and Super Nintendo™ controllers, (arguably considered the finest of all time), the SFC30 and SNES30 feature discrete wireless Bluetooth technology, ensuring compatibility with Nintendo Switch, mobile, PC, Mac and other smart devices. In addition, full USB-C compatibility allows for advanced one cable connection to compatible devices, providing controller connection and recharging functionality all in one. Powerful vibration feedback provides realistic rumble effects with compatible software and when using multiple controllers on the same system, player indication lights quickly and easily inform the gamer what position they are in. Lastly, the SFC30 and SNES30 supports full six-axis, motion control compatibility, allowing for use with many motion control titles on Switch and other platforms.

“8Bitdo has sparked the imagination of gamers looking for high quality hardware inspired by iconic designs from the glory days of gaming,” said Ali Manzuri, Product Development Manager for Game Outlet. “Retro Gaming is a major part of today’s gaming landscape and continues to grow at a rapid pace. The 8Bitdo team is committed to pushing the envelope in combining the best-of-both worlds, delivering technically advanced gaming hardware with a retro twist that will delight gamers of all generations. We look forward to unveiling the new range at gamescom 2017.”

The new 8Bitdo range will be available to try at the Game Outlet stand located in Hall 4.2, stand A043.

For more information visit: and and follow 8Bitdo on FacebookTwitter and YouTube


You’ll most likely know Techland for their success with Dying Light and the Call of Juarez series but this year, as they branch out even further into 3rd party publishing, the team are really excited to be bringing global agriculture to life at the Kolnmesse with Pure Farming 2018.  Following it’s delay from the original early 2017 release window, Pure Farming 2018 will be available to play in both the business area and main exhibition halls.

In addition to Pure Farming 18, we’re also extremely excited to announce that Techland will be debuting a brand new & as yet unannounced, fast-paced, action title – think Hotline Miami meets John Wick! – for the very first time during the show.  And it’s going to be hands on.  Trust me, you’re going to LOVE this one!

Enhance Games:

Beloved developer Enhance Games will be at gamescom 2017 and open for appointments. The team who brought the world Rez and Rez Infinite, legendary game developer Mizuguchi-San will be on hand for selected interviews during the show. The team will be showing off Rez Infinite on VR.

LucidSound / Snakebyte

In what may be the friendliest gaming partnership since Mario and Sonic decided to put differences aside, two giants of the hardware world will be sharing space at Gamescom meaning that one appointment can cover both of what these guys are bringing to Germany.

LucidSound is undoubtedly the most exciting name in gaming audio and currently blowing away media and gamers alike with their peerless gaming headsets and jaw-dropping design.

At E3, LucidSound unveiled the LS35X, the first licensed Xbox One X and Xbox One headset to connect direct to the console with no chat cable or dongle needed. Further advancements include Windows Sonic Surround Sound, Dolby Atmos compatibility, head tracking and more, making it the headset that every Xbox owner will surely crave. At gamescom, we’ll have hands on samples to try. LucidSound will also have their concept LS15X In-Ear Headset to see as well as the LS25, their brand-new PC headset aimed at the eSports community.

Snakebyte, riding high from E3 will be armed with their second wave of Nintendo Switch hardware as well as their range of PC Gaming accessories, delivering professional grade build and components but for a remarkable price. Lastly, the company will be holding live demo’s of their new Android based subscription service ‘Game Store’, offering hundreds of latest games for a small monthly charge.

My Arcade / Bionik Gaming

Brand new clients of ours at Little Big PR, you’ll be hearing a lot from these guys going forward! Two brands, part of the same company, these guys are about to hit the UK and Europe in a very big way. My Arcade make a range of simply awesome personal table-top arcade machines. They have licensing agreements in place with the likes of Data East to make branded mini-arcades crammed full of retro arcade classics. They are instantly loveable slices of retro goodness and demand to be seen!

Sister brand Bionik will be unveiling an entire range of hardware across numerous platforms including Nintendo Switch, Xbox One and VR. Bionik offer distinctly different accessories, from the Quickshot Xbox One trigger system to the Switch Duo Charging Dock, these guys offer something for everyone and are very different indeed…

Check out both these guys here:


If you’re a fan of retro, you’ll already know 8bitdo but if you don’t, well, you’re in for a treat! These guys are also new to Little Big PR and have caused quite a stir over the last few years with their beautifully crafted range of retro inspired controllers, speakers and hardware. Seriously well-made and meticulously designed, 8bitdo have controllers which you will instantly recognise from the NES and SNES ere, brought up to date from Nintendo Switch, mobile and PC.

8bitdo used E3 to unveil a brand-new NES inspired Arcade Fight Stick for Nintendo Switch as well as brand new controllers for Switch, PC, Mac and Mobile featuring motion sensing, analog control thumbsticks and vibration feedback, yet resembling the SNES pad we knew and loved! An absolute must see for fans of quality retro everywhere

© Chris Baylis 2011-2015